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February 28, 2008
Faces sell papers
Last week I spoke about the highs and lows of sales figures for the Gazette and how I was confident our recent First Day at School supplement would boost the circulation figures.
Well thankfully I was right and the figures I have just received show that we sold more than 1,200 copies than the previous week and they were the best sales figures across the board this year for the Gazette.
The real trick now will to be to ensure that all those extra people who purchased a copy of the paper continue to do so week in week out. I suspect that will not be the case if previous experience is anything to go by - but we will have to wait and see.
We have also had some strong editions in recent weeks with stories that have proved real talking points both in print and online so perhaps we will have some more circulation highs to celebrate in the coming weeks.
Posted by aseal at February 28, 2008 4:48 PM